Saturday, September 4, 2010

On the Street...

In all my years in the Lingerie business in Australia, I have not once seen a mode of transportation advertising a particular brand...
  I have seen trams and buses with advertising campaigns on them for lingerie brands, but not a car or a van such as this with just the brand logo on it.  Triumph seems to be quite big over here in Vietnam.  They are advertised on billboards, in department stores and on vehicles in the street.  In Australia, Triumph is a brand that caters mostly to fuller figured or older women, however in Vietnam, their bras are much like all the other brands; small cup sizes (A's and B's), lots of Push-Up and also lots of bright colours and lace trimmings.  Just interesting noticing the difference...

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